Langham Hospitality Group Launches the Optimum ProgrammeLangham Hospitality Group has launched the Optimum Programme designed specifically for the small medium enterprises (SMEs) in mind.“We understand that in today’s dynamic and competitive business environment, SMEs need to strive to maximize and provide optimum value for every dollar spent,” said Simon Manning, vice president of sales and marketing, Langham Hospitality Group. “Langham has specifically created the Optimum Programme to provide these SME businesses that usually do not have the volume to qualify for the preferential rates, can now enjoy benefits and corporates rates when they stay with us.”The Optimum Programme provides corporate rates and benefits at all participating Langham Hotels and Resorts for companies that occupy 20 to 50 room nights per year.SMEs can enjoy the following benefits upon enrolment:Access to exclusive rate offerings across Langham’s portfolio of properties throughout the yearPreferential rates for Langham Club Room and Suite accommodationInstant enrolment confirmation and exclusive Langham booking code for easy bookingA dedicated sales representative to personally assist with each organization’s reservations and special requests worldwideAirline partner miles accrual towards preferred frequent flyer programme for all travellers in the organizationInvitations to enjoy exclusive Langham promotionsIn addition, all travellers of the Optimum members will be invited to enrol as a Gateway member to our loyalty programme, 1865.Additional benefits of an 1865 Gateway member include:Express check-in and check-outLocal newspaperIn-room broadband Internet accessLate check-out until 4 pm (subject to availability)Personalized room preferencesWelcome fruits and bottled water upon arrivalAll corporate personal assistants, secretaries and personnel making corporate travel arrangements can also earn rewards for every reservation made at the Langham Hospitality Group’s hotels worldwide. Langham HospitalitySource = Langham Hospitality
This year’s show saw the return of the AIME Community Hub, decorated in the purple and silver accents to highlight the anniversary. The Hub was the perfect place for visitors to get connected, recharge both themselves and their devices, gather information, and view live footage from around the show floor. The Hub featured a dedicated photo booth and an interactive ‘Post-it Note’ wall, which let visitors share their AIME moments and inspirations.This year AIME partnered with Microhire, who provided an innovative video wall and interactive social media broadcast that posted live updates at the Hub for a truly immersive experience for guests.AIME once again partnered with Clifton Productions and exponent to create the AIME Knowledge Lounge, a unique educational environment that provided two full days of learning opportunities, easily accessible on the show floor and open to all attendees free of charge.The Hyatt Regency Lounge was designed to encourage people to connect by offering Confident, Clever and Energetic experiences. An oxygen bar provided the revitalising effects of pure oxygen in a variety of flavours, helping to rejuvenate and energise visitors, while a juice bar provided healthy refreshments.Celebrating the local and international guests, Melbourne Convention and Exhibition Centre (MCEC) hosted a food fair called ‘Streets of Melbourne’ that highlighted locally sourced produce, local delights and delicious food accessible to all visitors.Be Challenged showcased a range of activities and programmes aimed to engage visitors and encourage them to learn something new. From the latest gameification technology to experiencing the thrills of playing in an orchestra, visitors had the opportunity to join in the latest in interactive team-building activities.