Uber Claims Credit for Drop in Drunk Driving Accidents. But Where’s the Evidence?

first_imgSign up for our COVID-19 newsletter to stay up-to-date on the latest coronavirus news throughout New York Last week Uber revealed another way the ridesharing service is revolutionizing travel: Cities that use Uber see a reduction in drunk driving accidents among young people, a company report showed.“When empowered with more transportation options like Uber, people are making better choices that save lives,” the company declared.David Plouffe—President Obama’s former campaign manager who is now filling the same role for Uber—emailed millions of users to share the astounding news. “Since we launched uberX in California, drunk-driving crashes decreased by 60 per month for drivers under 30,” Plouffe wrote. “That’s 1,800 crashes likely prevented over the past 2 ½ years.”What is Uber’s evidence that they “likely prevented” so many crashes?Not much.Indeed, Mothers Against Drunk Driving, which co-authored the report, cautioned us against connecting the rise of Uber to a drop in drunk driving. “Nobody is saying that there is a causation relationship here, this is a correlation relationship. Purely correlational,” said Amy George, senior vice president of marketing and communications for MADD. (MADD took a less cautious stance in a  press release last week: New Report from MADD, Uber Reveals Ridesharing Services Important Innovation to Reduce Drunk Driving.)Uber’s report has two key graphics: The first shows alcohol-involved crashes in California markets where Uber operates. The second shows the same, but in cities where there is no Uber service. Each graph compares accidents between under-30 and 30-and-over drivers. The charts actually show, in general, a downward trend of drunk driving accidents in both Uber and non-Uber markets.But Uber and Plouffe are hanging their assertion on another facet of the analysis: drunk driving crashes for those under 30 have dropped more in cities that have Uber versus those that don’t. “We believe there is a direct relationship between the presence of uberX (Uber’s lowest-cost option) in a city and the amount of drunk driving crashes involving younger populations,” the report says.That could be. But we don’t really know, and neither does Uber.center_img Uber does not provide evidence in its report that Uber users and those under 30 are the same population. A methodology shared with us by Uber asserts that their users are generally younger and more technologically savvy. MADD’s George said they sent the data analysis to an outside research group for extra vetting. She declined to name the group because they were not formally part of the report.Michael Amodeo, an Uber spokesperson, sent us a statement in response to questions about the analysis:“We believe the results of the study are an encouraging step in the right direction and provide evidence that ridesharing services like Uber are making a meaningful and positive impact on mindsets and the rate of drunk driving. We attempt to deal with other factors in our study by breaking out the under 30 and over 30 groups, and we’re comparing them against each other.”Uber’s report credits an analysis by Nate Good, who is chief technology officer for an online ticketing company as well as an amateur statistician and self-described ridesharing proponent. Uber’s report reads: “Inspired by Nate Good’s analysis—which demonstrated a clear downward trend in alcohol-related crashes in Pennsylvania’s youngest cohort once ridesharing was available—we decided to replicate that study in California at large using data procured from the State.”However, Good’s study had nothing to do with “alcohol-related crashes.” Good analyzed DUI arrests. “That was a poor choice of words on Uber’s part,” Good told us.Good was careful to note various caveats of his analysis. No 1 on his list: “Correlation does not equate to causation.” No. 2: “I am a computer science professional and a data science enthusiast, but by no means a statistician.”Good said he attempted to analyze alcohol-involved crash data but could not find a reliable data source.We’ve also reached out to Plouffe, but haven’t heard back yet.ProPublica is a Pulitzer Prize-winning investigative newsroom. Sign up for their newsletter.last_img read more

6 tips: Credit union videos – Where should you start?

first_imgI recently participated in an amazing webinar masterclass by Hubspot about SEO for Video, with SEO expert Eric Enge.  The overall content for the webinar was primarily centered around YouTube and how to master SEO for video success there.  As a digital marketing agency for credit unions, we found his advice to be very helpful and relevant for our market.  Here are 6 tips we wanted to share with you from the webinar to create effective credit union videos.Tip 1: YouTube has a different ranking algorithm for videos than Google.During the webinar, Eric showed some ranking results for a query he did on Google and compared it to the same search on YouTube for videos.  Surprisingly the videos ranked differently on both platforms (see image below).  This is surprising because intuitively you’d think that it would be the same ranking, since Google owns YouTube, but there are differences.  Make sure your video has a good title, description, and category to rank higher on YouTube.Tip 2: Increase your total view time for YouTube video with paid social promotion.Paid social promotion for your videos on YouTube will drive up your organic traffic for those videos. YouTube operates on a “total session time” type of model as part of its algorithm.  As long as people are watching videos associated with your video, then that will also drive up your organic traffic. continue reading » 11SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img read more

Former Spartan adjusts to a freshman year like no other

first_img(WBNG) — Former Maine-Endwell football player Ryan Brozovic will continue his athletic career at Ithaca College, but his freshman season will look much different than he expected. This summer, Brozovic trained with workout plans sent from his new team. “I was looking forward to going up there, seeing all the coaches meeting the teammates,” he said. Brozovic is staying positive, knowing eventually he’ll take the field at Ithaca. After the Liberty League postponed the season, Brozovic was still looking forward to moving to campus and training with his team once allowed. “They’ve been really good with this process and during this crazy time,” he said. “It’s hard to find motivation but you still have to look past that and stay motivated for the future,” he said. “When the time comes you have to be ready.” Earlier this week, Ithaca College switched to remote learning for the fall semester. This move came a few weeks after the Liberty League postponed the fall sports season. “To hear the news about not going up to campus that was disappointing because I was looking forward to having the college life as much as I can,” said Brozovic. For the time being, Brozovic said his coaches get the team together on Zoom. Brozovic will be joined by Chenango Valley’s Anthony Forbidussi, and Owego’s Gio Fabi. “I’ve been fortunate enough to work out in my friend’s garage so I was fortunate enough with that and I’ve been conditioning on the field,” he said. Brozovic said he was devastated to hear the news. last_img read more

Retail Surviving the Bluewater effect

first_imgWould you like to read more?Register for free to finish this article.Sign up now for the following benefits:Four FREE articles of your choice per monthBreaking news, comment and analysis from industry experts as it happensChoose from our portfolio of email newsletters To access this article REGISTER NOWWould you like print copies, app and digital replica access too? SUBSCRIBE for as little as £5 per week.last_img

BLOG: Throwback Thursday — Deficit Choices

first_imgBLOG: Throwback Thursday — Deficit Choices SHARE Email Facebook Twitter Budget News,  The Blog In his budget address to the General Assembly, Governor Wolf described the crisis facing our commonwealth and the two paths Pennsylvania can take: address our $2 billion structural budget deficit with sustainable revenue or cut a billion dollars from education and make serious, life-altering cuts to programs for seniors, the mentally disabled, crime victims and working parents.Republican reaction to the Governor’s dose of reality wasn’t great – choosing to boo and yell during his speech. Since the speech, Republicans have offered no clear path forward and no alternative to the governor’s proposals.The truth hurts. But the reality is that the legislature faced this same choice before and they know the politically convenient and expedient choice – to make drastic cuts – will hurt schools, vulnerable populations and property taxpayers in their districts much more than the Governor’s speech hurt their feelings.In 2011, lawmakers and the Governor had to address a substantial budget deficit.And they made a choice. Republican majorities in the House and Senate, along with the administration, chose to cut. And their cuts had dire consequences for Pennsylvania’s kids, the most vulnerable in our state, and local homeowners, who saw local property taxes skyrocket.In 2011, they chose to make “deep cuts” to education, human services and economic development, including “cuts of about $1.1 billion to public schools and universities.” They eliminated AdultBasic – taking health security away from tens of thousands of working Pennsylvania families.At the time, the Associated Press said: “Overall, the plan will reduce money for public schools by roughly 10 percent — with the poorest districts sustaining the biggest blows — and by nearly 20 percent for state-supported universities.”In 2012, they went down the same path – cutting human services funding for counties, which provide aid to seniors, the mentally disabled, those struggling with addiction and domestic violence and rape victims.Here are the real programs they chose to cut: Mental Health Services; Behavioral Health Services; Intellectual Disabilities Services; Child Welfare Special Grants; Drug and Alcohol Funding; Homeless Assistance Program; and the Human Services Development Fund.Based upon a survey conducted by the County Commissioners Association, the impact of these cuts to county human services was dire for people who need help the most:89% indicated they had to cut back essential social services;63% indicated they had to cut an entire programs; and34% indicated had to lay off those on the front-lines helping the most vulnerable.These cuts didn’t just hurt our schools. They didn’t just leave vulnerable Pennsylvanians without services they need. Their choices forced nearly $1.2 billion in property tax increases by school districts and county governments left to figure out the mess.If we want schools and the most vulnerable to suffer and our property taxes to rise, we can choose this path again.But Republicans must be honest about the consequences. This is not political points – it is the cold, hard reality that we’ve seen damage Pennsylvania before.Let’s choose the path that makes Pennsylvania stronger by fixing the deficit and investing in our schools and our children. By: J.J. Abbott, Deputy Press Secretarycenter_img You can find updates and behind-the-scenes content on the 2016-2017 budget announcement on our Facebook and Twitter all this week.Read more posts about Governor Wolf’s 2016-17 budget.Like Governor Tom Wolf on Facebook: Facebook.com/GovernorWolf February 11, 2016last_img read more

Do You Have ‘Baby Fever’?

first_img Share LifestyleRelationships Do You Have ‘Baby Fever’? by: – October 6, 2011 65 Views   no discussions Share Tweetcenter_img Sharing is caring! Share If the sight of an adorable infant sends your biological clock into a frenzy, you’re likely experiencing what researchers are calling “baby fever.”Though you may have passed off this fever as a joke in previous conversations with girlfriends or loved ones, new research in the journal Emotion is calling the sudden irrepressible, inexplicable urge to make a baby a legitimate emotional and physical phenomenon. And men experience it, too. The research was conducted by a husband and wife pair at Kansas State University, inspired to investigate the phenomenon after the birth of their second child. They began by conducting a formal survey and found that both sexes develop the fever, though the intensity of the sensation varies greatly over time. Interestingly (although expectedly), when asked to rank the importance of being famous, having sex, having money and having a baby, women rated having a baby higher than men, who greatly preferred just having sex.In attempt to explain baby fever, the researchers adopted three views. First, that people, mainly women, are programmed to feel they are supposed to have children (a sociocultural view). Second, that people want to have children to fulfill a natural role as nurturer (a byproduct view). Neither of these explanations tested well among research participants. But the adaptationist view—that baby fever is a signal to the brain that the time may be right to procreate—made the most sense, say researchers. In testing the view, they observed that positive exposure to babies (mainly those who are behaving) intensifies the urge to have children. Meanwhile, negative contact—think screaming, kicking, stinky baby—suppressed the urge. Considering the obvious trade-offs—children mean less freedom, less money, etc.—was another factor in the intensity of baby fever.Also worth mentioning: For women, the urge to have a child dampens after the first baby. For men, however, one kid means a sudden desire to have even more. There is no official word on why this happens, but we have a feeling it has to do with the actual process of childbirth—and the man’s desire to spread his seed.Do you have babies on the brain? If you have a kid, did you experience baby fever before giving birth?Written by Kait Smith for YourTango.last_img read more

Dutch legend confirms contact over Barcelona job

first_imgNetherlands head coach Ronald Koeman has confirmed the club contacted him over their vacant manager’s role back in January. La Blaugrana dismissed former boss Ernesto Valverde on January 13, before appointing Quique Setien just 48 hours later. However, Koeman was rumoured to be on the shortlist to replace Valverde, but the former defender has revealed his commitment to La Oranje blocked the deal. “I had a call from Barcelona, but I wanted to keep my word and manage the Netherlands in the European Championship,” he told an interview with Catalunya Radio, reported via Marca. “I have the possibility to leave after the tournament, but now is not the time to think about that.Advertisement Read Also: Ronaldo celebrates his twins birthday in style If he does remain with the Dutch squad after the competition, his deal expires in December 2022. Setien signed a two and a half year deal on his arrival in Catalonia, but he could be under real pressure, if he is unable to secure a major European title during his time at the club. FacebookTwitterWhatsAppEmail分享 “Everyone knows it’s my dream to manage Barcelona, and I hope to have another chance in future.” Koeman has an additional clause in his deal with the KNVB, allowing him to leave for Barcelona, before next summer’s rearranged tournament. Loading…last_img read more

Detectives investigating body found in St. Lucie County

first_imgSt. Lucie County Sheriff’s Office found a body in Southern Fort Pierce Thursday afternoon.This discovery prompted detectives to start an investigation.Officials searched the area to find a lead, however, no more information was available.Police are asking for the public’s help. Anyone with information regarding the last 24 hours in this area is asked to call detectives at 772-462-3230.last_img

ICC World Cup Amitabh Bachchan wants ongoing World Cup 2019 to be shifted to India

first_img For all the Latest Sports News News, ICC World Cup News, Download News Nation Android and iOS Mobile Apps. New Delhi : In the first two weeks of the tournament, the real winnner has undoubtedly been ‘rain’ and has already made history with most rain-affected matches. On Thursday, the much-awaited game between two undefeated teams in the fray so far – India and New Zealand – was abandoned at Trent Bridge. In the last seven games, four have been washed out and the fans have directed their frustration at the International Cricket Council.The international body has also been criticised for not keeping reserve days though it has said in defence that keeping reserve days for each match was not feasible for logistical concerns. Meanwhile, as the fans were becoming impatient with the turn of things in England which has seen a more than average rainfall this June, megastar Amitabh Bachchan has come out with a funny take.Citing the lack of rain in India at the moment and the growing water crisis, the 76-year-old actor tweeted saying it would be a good idea to shift the World Cup to here since the country needs rain at the moment. Although monsoon has officially hit the Indian shores this season, yet the high temperature across the country has made lives miserable.Here’s the tweet: last_img read more

Men’s hockey: Wisconsin looks to stay hot, finish season sweep on Spartans

first_imgThe University of Wisconsin men’s hockey team looks to extend their season-long three-game win streak as they continue their road trip and head to East Lansing to take on the Michigan State Spartans Friday and Saturday.The Badgers (13-8-1, 6-2 Big Ten) are coming off a weekend sweep against then-No. 8 Ohio State, earning a spot in the national rankings for the first time since October of 2014. The pair of victories also propelled Wisconsin into a first-place tie with Minnesota atop the Big Ten, the first and only time the Badgers have led the conference since its inception in 2013-2014.Men’s hockey: Badgers claw their back into top 20 after weekend win over BuckeyesThe University of Wisconsin men’s hockey team beat No. 8 Ohio State in overtime at Madison Square Garden Saturday to Read…Now, Wisconsin heads into East Lansing with the hopes of bringing home six points and possibly sitting alone atop the Big Ten, as Minnesota faces No. 6 Penn State over the weekend as well.Though the Badgers delivered a convincing series sweep against the Spartans (5-15-2, 1-6-1) at the Kohl Center last month – winning each game by a score of 5-1 – they won’t be paying attention to that.“We’ve known from earlier in the season that whoever you play, you gotta be ready to play and play your best or you’re putting yourself in a position to get beat,” head coach Tony Granato said. “[The Spartans] played real well against Michigan in their previous Big Ten Games. They tied and beat them at Michigan, so I’m sure they’ll be ready to give us everything we can handle.”Men’s hockey: Wisconsin scores a Big win in the Big Apple, closes sweepThe University of Wisconsin men’s hockey team (12-8-1, 5-2-0-0 Big Ten) continued their impressive play Thursday night, upsetting No. 8 Read…Despite only having four conference points this year, all four coming last weekend at Michigan, the Spartans hope to carry their momentum back home with them.Wisconsin is also looking to carry their momentum, as they look for their first season-series win over MSU since the 2013-14 season.Elliot Moormann/The Badger Herald“We like where we’re at, we like where we’re going and we’re gonna have to prepare the same way we’ve prepared for these other teams and be ready to battle,” Granato said.The Big Ten matchup of first-vs-last will take place Friday and Saturday in East Lansing, with face-off set for 6 p.m. CST both nights.last_img read more