Fred Cook serves up expertise

first_imgFred Cook, CEO of communications firm Golin is looking forward to his next adventure.Cook was recently named director of the Strategic Communication and Public Relations Center at the Annenberg School for Communication and Journalism and a professor of public relations studies with a focus on innovation and leadership.“I’ve built one of the most successful PR firms in the business through innovation and experimentation. I’m looking forward to applying that same innovative approach at a prestigious school like Annenberg,” Cook said.Others at Annenberg also appreciate the new insight Cook can bring to the position from his experience at Golin.“This is the first time USC Annenberg has had an active CEO as center director,” School of Journalism Director Willow Bay told USC News.Cook said his international experience will aid him in his capacity as director.“I have worked with some of the biggest brands in the world like Walmart, Nintendo, Toyota and McDonald’s, and some of the most famous CEO’s like Jeff Bezos, Herb Kelleher and Steve Jobs,” he said, “And I have learned a lot about public relations in the process. More importantly, I have been fortunate to have traveled all over the world to places like Afghanistan, Iran and Syria, which has given me a valuable global perspective on different cultures and people.”Cook is prepared to utilize his time in Los Angeles for both Golin and at USC.“I’m accustomed to multi-tasking, and I love spending time in Los Angeles, where I used to live and still own a home,” Cook said. “Plus, the Golin L.A. office is just three metro stops on the Expo Line from USC.”In 2014, Cook authored Improvise — Unorthodox Career Advice from an Unlikely CEO, in which he discussed his experiences as “a cabin boy on a Norwegian tanker, a doorman at a five-star hotel and chauffeur for drunks.” Cook said his interactions with college students during speaking engagements motivated him to take the position.“Since my book was published, I’ve spoken at dozens of colleges around the world. Through that exposure, I’ve developed a deep appreciation for the pressures students are facing and the dreams educators are striving to fulfill. I hope to play a meaningful role in this important work,” he said.Golin founder Al Golin said USC will benefit from Cook.“His new relationship with USC Annenberg offers him another interesting challenge, which will allow everyone at USC Annenberg and Golin to benefit from his vision and leadership,” Golin told USC News.Cook hopes to serve as a connection between academia and industry.“A big part of my job will be connecting the school to the PR industry,” he said. “Because I run a large PR agency, I will be able to leverage more than 30 years of experience to build relationships for our students. On the flip side, being surrounded by brilliant faculty members who are experts in every form of communications will allow me to bring innovative new ideas and research to professionals working in the field. I think it will be a win-win situation.”Cook  said he is excited to begin his work with the University.“I think USC has one of the best PR programs in the world. I’m really impressed with the faculty, the vision and the ambition. I’m proud to be part of it,” he said.last_img read more

Enlarged Gamesys returns to UK growth eyeing FTSE250 spot

first_img Submit Cash-focused Gamesys sanctions £40m debt repayment  March 3, 2020 Gamesys halts UK advertising during lockdown April 23, 2020 Share Related Articles Gamesys maintains UK growth as Euro regulatory headwinds stall performance August 11, 2020 Share StumbleUpon The governance of LSE-listed Gamesys Group, formerly JPJ Group, has cited confidence in achieving its corporate objective of indexing as a FTSE250 firm within the coming months.Publishing its full-year 2019 results, a new look Gamesys has reported a 35% increase in corporate revenues to £415 million (FY2018: £308m), citing ‘high organic growth’ achieved across the UK and Asia. Corporate governance branded 2019 as a ‘transformative year’, in which the company has taken full control of its technology stack and increased its UK B2C brand portfolio by acquiring group technology partner ‘Gamesys’ for £490 million last September. The strategic enlargement has allowed the company to ‘return to UK growth’, as it’s home market unit recorded 5% revenue growth to £357 million (FY2018: £339m). Further enlargement gains saw Asian operations surpass Europe as Gamesys’ second-largest revenue-generating region. Gamesys stated that it has established its presence within Japan after recording an Asia revenue increase of 137% to £122 million (FY2018: £55m).Commenting on company performance, Gamesys Group CEO Lee Fenton said: “I am delighted with Gamesys Group’s strong financial performance in 2019, particularly given the significant work undertaken around the acquisition and integration of the legacy Gamesys business.“Pro-forma5 revenues grew 15% delivered by growth the UK, Asia and North America, slightly offset by a decline in Europe, mainly due to regulatory developments in Sweden. It was particularly pleasing to see the UK return to moderate growth in 2019 as we annualised the introduction of enhanced responsible gambling measures and we expect to see similar trends in 2020.” Closing its 2019 accounts, Gamesys has absorbed £63 million in Q4 administrative costs (Q42018: £28m) primarily related to transactional fees and group taxes.Despite booking significant transactional costs, Gamesys maintained a 9% increase in adjusted EBITDA to £118 million (FY2018: £108m), sustaining its group net income at £85 million (FY2018: £86m). “After a transformative year, the Group can look to the future with confidence,” added Fenton. “Our ability to use enhanced scale, greater operational control and a renowned portfolio of brands will provide a strong platform for growth and at this early stage of the current financial year we are trading in line with our expectations. Finally, as ever, we aim to continue to provide an entertaining, fun and responsible environment for all our players to enjoy.” In its forward-looking, Gamesys underlined that 2020 trading thus far has remained in line with expectations. However, corporate governance is currently monitoring global COVID-19 developments closely and will issue investors with a further update prior to publishing its Q1 2020 trading statement in May.last_img read more

New signing delighted to make ‘dream’ Burnley switch

first_img1 Fredik Ulvestad in action for Norway Under-21s Burnley’s new signing Fredrik Ulvestad says his move to the relegation strugglers was a ‘dream’ transfer.The midfielder has penned a three-year deal after leaving childhood club Aalesunds FK where the 22-year-old’s contract had expired.“I am very pleased and really looking forward to playing for Burnley, so I am very excited,” Ulvestad said.“It’s a dream for me, so now I just need to get in shape and get ready to play. It’s a different culture here and I am coming from pre-season, so maybe I will need a little bit of time.“The season finished in Norway in November, so it has been a while since I’ve played a game, but I will do my best and work hard to try and be ready as soon as possible.“England was always a big draw and it’s always a dream for every player to play in the biggest league in the world.“Burnley is a big club and the people here have been really kind to me so far. I came here last month and now I’m really looking forward to this adventure.”last_img read more


first_imgThe Sport4Life Conference and Expo is to be major player in sport and wellbeing development across Donegal.The event, which will be staged at venues throughout Ballybofey and Stranorlar this coming November, will provide the opportunity to enhance the quality of sport and physical activity throughout Donegal and beyond.  Details of the event were announced earlier today and DonegalTV were there to capture the launch.Simply click on the video to see the event.For further details visit… DDTV: SEE THE LAUNCH OF DONEGAL SPORT4LIFE CONFERENCE AND EXPO was last modified: September 16th, 2015 by StephenShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window) Tags:conferencedonegalexpoSport4Lifelast_img read more